We’ve touted the benefit of starting your holiday shopping as early as possible quite a few times here at Junkie. Particularly this year, with unemployment high and quite a bit of uncertainty surrounding the country’s economy, consumers everywhere should be looking for deals for the holidays early and often.
And now, there’s one very well known retailer prepared to give you Black Friday-type deals well in advance of the busiest shopping day of the year.
Target has just announced that it will be holding an online-only, one day sale this Friday where shoppers can cash in on deals that they normally only see during the holiday shopping season.
Part of Target.com’s Daily Deals series, the first ever “Back-in-Black-Friday” sale will commence at 12:00 a.m. PDT and run for 24 hours. Shoppers who visit www.target.com/blackFriday during that time will find bargains on hundreds of items, giving them the opportunity to start their holiday shopping in July, or simply stock up on some things for themselves.
“At Target.com, we are committed to offering our guests tremendous value every day. With our first-ever Back in Black Friday, guests will find incredible bargains before the holiday season with the added convenience of online shopping,” said Steve Eastman, president of Target.com.
Don’t head over to Target store locations looking for this sale. It’s only going to be available online, with an average of 40 percent off regular prices on more than 500 products across a wide range of categories.
In particular, shoppers will be able to find deep discounts on bedding and clothing in the Liberty of London line from Target, as well as select electronics items such as a Philips Blu-Ray player or Aiptek Digital Camcorder. Books, house wares and home entertainment items will also be marked down. Consumers should log on early though, as many of these sale items are available only in limited quantities and are likely to move fast.
We expect this to be the start of quite a few Christmas in Summer-type promotions coming out from retailers in the coming weeks, as the race to grab the holiday shopping attention of consumers begins. For shoppers, obviously this is a great opportunity to knock off some of your holiday shopping now to save yourself the stress later.
But for other retailers and merchants, you should be using this as a wake up call to get your holiday shopping ducks in a row, if you have not already done so. Leave us your thoughts and comments and definitely let us know if you plan on partaking in Target’s sale on Friday!



